Is this a hosted OTT platform?

No. This is a downloadable Roku app template and launch kit. Your content is managed through WordPress using MediaBlaster, and the Roku app is published through your own Roku developer account.

Do I have to pay a monthly platform fee?

No monthly platform fee is charged for the Launch Kit itself. You may still have normal costs like WordPress hosting, media hosting, domain fees, or third-party services you choose to use.

Do I need a Roku developer account?

Yes. To publish your channel, you will need your own Roku developer account and must follow Roku's submission requirements.

Do I need to know BrightScript?

You do not need to start from a blank BrightScript project. The kit includes the app foundation and setup resources. Some comfort with developer tools is still helpful, especially if you want deeper customization.

Can I customize the branding?

Yes. The kit is designed so you can update branding such as app name, colors, artwork, layout details, and content configuration. The included AI customization prompts are designed to help with those changes while avoiding unnecessary changes to working functionality.

Can I use this for client projects?

Yes, with the Agency license. The Personal license is for launching your own channel. The Agency license is for freelancers, consultants, and agencies building Roku channels for clients.

Does this include the MediaBlaster WordPress plugin?

The Roku app is designed to work with the free MediaBlaster WordPress plugin. The Launch Kit provides the Roku app template, setup resources, training, prompts, and checklist.

Does this include done-for-you setup?

No. This is a launch kit, not a done-for-you service. Setup resources and support are included according to the current offer details on the purchase page.

Will Roku approve my app?

Roku approval depends on your app, content, assets, policies, account, and submission. The Launch Kit helps you prepare, but no template can guarantee approval.

Roku Launch Kit for MediaBlaster

Launch a branded Roku channel without hiring a Roku developer.

Get a working Roku VOD app template powered by your WordPress media library — with source code, setup training, launch guidance, and AI-assisted customization prompts included.

One-time purchase — no monthly platform fee for the Launch Kit
Powered by WordPress + the free MediaBlaster plugin
Includes Roku app source code
Personal and Agency licenses available
Designed for video channels, churches, podcasts, educators, creators, and OTT projects

Get the Roku Launch Kit See what's included

Working Roku App Template

WordPress Media Backend

Setup Training

AI Customization Prompts

Launch Checklist

Premium Support Included

The problem

Most Roku app projects get stuck before they ever reach the TV.

Building a Roku app from scratch usually means dealing with BrightScript, SceneGraph, feed formatting, app navigation, artwork layouts, testing, packaging, and Roku submission requirements before your content ever shows up on screen.

Custom development is expensive

A custom OTT app can easily turn into a slow, expensive development project before you even validate the channel.

Hosted platforms add monthly lock-in

Many OTT platforms charge ongoing fees and limit how much control you have over your app, backend, and roadmap.

Starting from scratch is risky

Blank BrightScript projects can eat weeks of time before you have a polished browsing experience.

The Roku Launch Kit gives you a working foundation so you can focus on your brand, content, and launch.

Dream outcome

What if your WordPress media library could become your Roku channel?

Own your channel

Publish through your own Roku developer account and build a real app asset for your brand.

Use your existing WordPress workflow

Manage videos, artwork, categories, metadata, and app settings from WordPress through MediaBlaster.

Launch faster

Start from a working Roku app foundation instead of building every screen, row, and data connection from scratch.

Offer it to clients

With the Agency license, freelancers and agencies can build Roku channels for client projects.

See the app

A polished Roku experience, out of the box.

The Launch Kit includes a working Roku VOD app with featured content, browsing rows, search, and sidebar navigation — powered by your WordPress media library.

Roku app home screen with featured content and browsing rows — Featured content and browsing rows

Roku app search screen with on-screen keyboard and results grid — Built-in search

Roku app with expanded sidebar navigation — Sidebar navigation

What's included

Everything you need to start your Roku channel build.

This is not a hosted SaaS platform. It is a downloadable Roku app template and launch kit designed to connect with the MediaBlaster WordPress plugin.

Core Template

MediaBlaster Roku App Source

The complete Roku VOD app source code foundation, designed to connect with your MediaBlaster-powered WordPress library.

Content System

WordPress-Powered Media Backend

Use WordPress and the free MediaBlaster plugin to manage movies, shows, artwork, metadata, categories, and app configuration.

Viewer Experience

Modern Streaming UI

A polished Roku interface with featured content, content rows, browsing, search, and continue-watching style app behavior where supported.

Guided Walkthrough

Setup Training

Training that walks you through connecting the Roku app to WordPress, preparing your app settings, and understanding the launch workflow.

Customization Assistant

AI Customization Prompts

Cursor-friendly prompts that help you customize app branding, copy, layout details, and visual polish without asking AI to rewrite working functionality.

Submission Prep

Launch Checklist

A practical checklist for preparing your Roku developer account, testing the app, organizing assets, and getting ready to submit.

Launch Support

Premium Support Included

Premium support is included for 60 days with your purchase, so you are not left guessing during setup. See the purchase page for current offer details.

The shortcut is the starting point.

You still own the app, your content, your WordPress site, and your Roku developer account. The Launch Kit gives you a working foundation so you are not starting from zero.

Get the Roku Launch Kit

Why it works

Built to increase the outcome and reduce the friction.

Bigger outcome

Go from a regular WordPress video library to a branded Roku channel experience your audience can watch on TV.

Higher confidence

Start from a working app template designed specifically for MediaBlaster instead of stitching together generic examples.

Shorter path

Skip the blank-project phase and focus on setup, branding, testing, and submission.

Less effort

Use training, prompts, and checklists to avoid guessing through every step alone.

Licensing

Choose the license that fits how you plan to use it.

Personal

$497.00$597.00

For creators, businesses, churches, educators, and media brands launching one Roku channel that they own.

Launch your own Roku channel
One-time purchase
Lifetime access to the Launch Kit files
Includes setup resources and 60 days of Premium Support
Best for owner-operated projects

Choose Personal

Agency

$2,497.00$2,997.00

For freelancers, consultants, and agencies building Roku channels for clients.

Build Roku channels for client projects
Designed for service providers
Lifetime access to the Launch Kit files
Includes setup resources and 60 days of Premium Support
Best for selling OTT/Roku services

Choose Agency

Final license terms and checkout details are shown on the purchase page.

For agencies

Agencies: add Roku app builds to your service stack.

Most local businesses, churches, creators, educators, and niche media brands have no idea how to get onto Roku. With the Agency license, you can use the Launch Kit as a repeatable foundation for client Roku channel projects instead of starting over each time.

Create a new premium offer

Sell Roku channel setup and customization as a high-value service.

Reuse your process

Use the same WordPress + MediaBlaster + Roku workflow across client projects.

Differentiate your agency

Most web designers are still only selling websites. OTT gives you a stronger positioning angle.

Get the Agency License

How it works

From WordPress to Roku in five steps.

Install MediaBlaster
Set up the free MediaBlaster WordPress plugin and organize your video library.
Download the Roku Launch Kit
Get the Roku app source code, setup resources, training, and supporting launch files.
Connect the app to WordPress
Point the Roku app to your MediaBlaster-powered WordPress backend.
Customize the channel
Update app name, branding, colors, artwork, navigation labels, and content sections.
Test and submit
Test on a Roku device, package the app, and prepare your submission through your Roku developer account.

Start your Roku channel build

Compare options

Why use the Launch Kit instead of the usual options?

Custom Roku Development

Upfront cost: Usually high
Monthly platform fee: Depends on developer/platform
Ownership/control: Depends on contract
Best for: Large custom budgets

Hosted OTT Platform

Upfront cost: Varies
Monthly platform fee: Usually yes
Ownership/control: Limited by platform
Best for: Teams that want fully hosted infrastructure

MediaBlaster Roku Launch Kit

Upfront cost: One-time purchase
Monthly platform fee: No monthly platform fee for the kit
Ownership/control: You own your app foundation and WordPress backend
Best for: Creators, agencies, churches, educators, and niche media brands

Option	Upfront cost	Monthly platform fee	Ownership/control	Best for
Custom Roku Development	Usually high	Depends on developer/platform	Depends on contract	Large custom budgets
Hosted OTT Platform	Varies	Usually yes	Limited by platform	Teams that want fully hosted infrastructure
MediaBlaster Roku Launch Kit	One-time purchase	No monthly platform fee for the kit	You own your app foundation and WordPress backend	Creators, agencies, churches, educators, and niche media brands

You may still have normal costs for your WordPress hosting, domain, media hosting, Roku developer account requirements, or other third-party tools you choose to use.

This is for you if…

You want to launch a branded Roku video channel
You already use or are willing to use WordPress
You want more ownership than a hosted OTT platform
You want a working Roku app foundation instead of starting from scratch
You are a freelancer or agency looking to offer Roku apps to clients
You are comfortable following setup training and checklists

This is not for you if…

You want a completely done-for-you custom app build
You do not want to touch WordPress, app settings, or developer tools
You expect guaranteed Roku approval without following Roku's requirements
You need live TV, EPG, subscriptions, or advanced monetization in the initial VOD-focused kit
You want a hosted SaaS platform where someone else controls the app and backend

Scope

What this version includes — and what it does not.

The initial Roku Launch Kit is focused on a clean, working Roku VOD app foundation powered by MediaBlaster. Future modules may be sold separately.

Included

Roku VOD app template
WordPress/MediaBlaster connection
Movies/video library support
Series/show style content where supported by the current app
Categories/browsing
Search
App configuration from WordPress
Setup training
Launch checklist
AI customization prompts

Not included in initial version

Subscriptions
Live TV
EPG
Advanced ad monetization
Done-for-you setup
Custom development services
Guaranteed Roku approval

FAQ

Questions people usually ask before buying.

Stop planning your Roku channel. Start building it.

If you have the content, the audience, or the client opportunity, the Roku Launch Kit gives you the working foundation to move from idea to app build without starting from zero.

Get the Roku Launch Kit View purchase details

Personal and Agency licenses available.

Roku Launch Kit

Get it now